Real Estate Marketing

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Real Estate Lead Generation

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Real Estate Lead Generation

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Realtor Websites and Blogs

 

"Tweet for Tips" is here!

Twiiter.com/1parkplace  1parkplace on Twitter

Steve Hundley, 1parkplace CEO, on occasion will be offering a tip that you can use right away. His goal is to provide you with something easy and effective for low or zero cost that can provide you a measuable improvement in your real estate business.

As soon as the tip is posted, you will recive an alert on your Twitter account, so long that you are following @1parkplace on Twitter.com. If you don't have a Twitter account, join up now, its FREE.

Click here to join Twitter: www.Twitter.com/1parkplace

 

Announcing the 2010 Real Estate Market Domination Summit

clock September 7, 2010 10:04 by author Steve Hundley, CEO

 

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November 30 – Dec 2nd, 2010 - SPACE is LIMITED – Reserve your Seat TODAY!

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Come see the Best TOPICS, the Best TALENT and the Best STRATEGY to Dominate your market!

market-dom-image2 If there ever was an event that was designed to make a HUGE difference in your real estate career or brokerage firm positioning, this is it!  1parkplace has organized one of the most exciting, content rich, educational and strategic conferences ever introduced to our real estate industry.

Why is this unique you may ask? First of all there are NO VENDORS, what that means is pure education and not a platform for people to promote products.market-dom-image

 

Next is the lineup of sessions that are designed to provide laser focus insight to the issues affecting our industry most. These issues are much bigger that internet marketing and technology. To dominate you must be able to execute on a balanced plan of attract, you need to know how your competition is analyzing you and what steps you must take to crush your competition.

Where other events have information, the Real Estate Market Domination Summit has a well rehearsed and choreographed educational strategy, where the topics are focused on achieving results.

transactions1z Then top it off with the industry’s most sought after, leading experts in their field, all hand selected to provide that deep perspective from those people who are actually practicing what they preach. Experts in real estate marketing, news media, technology, social marketing and even politicians to share how they organize communities to gain mindshare and votes.

 

We pulled all the stops out for this event”, says Steve Hundley, CEO of 1parkplace. “We wanted to produce the greatest event ever delivered for real estate market domination and we started by choosing the best topics, best talent & best venue.”marketPie

We are in a place right now where 90% of the industry thinks their entire objective is high rankings in Google in order to  dominate their market and that short sided thinking is going to open up the door for anyone with a well conceived, balanced market domination strategy.

From our perspective, the best results happen when you apply the following ratio of investment and effort; 60% offline marketing, 30% online marketing and 10% technology. This Summit is going to layout specifically, with actual case studies of real success, how brokerage firms and top agents are currently crushing and dominating their markets with the lessons learned from the event.

liveOnSiteIf you have any interest in market domination and you are committed to success in your virtual-summit2market place, then this is an  event you will NOT want to miss.

There are even two attendance options. LIVE at the world famous “Hotel del Coronado” in San Diego, CA or VIRTUAL whereby you can attend from the comfort of your home or office.

Seats are going fast! Are you ready? http://www.realestatemarketingsummit.com/

 



Steve Hundley of 1parkplace to facilitate Broker Internet Leads panel at 2010 RISMedia Leadership Conference

clock May 26, 2010 09:40 by author Steve Hundley, CEO

Real Estate Marketing expert Steve Hundley, CEO of 1parkplace, Inc. has produced a power packed panel session titled “The Art and Science of Converting Brokerage Generated Internet Leads” that will uncover the mystery of how brokerage generated real estate leads get lost and what steps brokerage CEO’s should take to fix breakdowns in order to convert these into future sales opportunities at the highest possible rate.

“This will be an illuminating experience”, say Hundley, who has been consulting brokerages on this very topic for over 20 years. 

RISMedia, the leader in real estate news, is hosting the 2010 Real Estate Leadership Conference & ‘Real Estate Social Media Summit’— which will provide the perfect backdrop for real estate CEO’s and professionals who are looking to capitalize, even in today’s challenging market.

You really need to be there!

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This session facilitated by Steve Hundley,  features the following industry experts:

Mark StarkCEO of Prudential Americana Group who is has been strategically dominating the Las Vegas Homes market.  Mark will share his formula that generated over 71 million in Internet based sales last year, whereby he paid out over $2 million in commissions to his agents for Internet business alone.

Steve RodgersCEO of Windermere Exclusive Properties and former CEO of Prudential California Realty, who is focused on targeting the San Diego Real Estate market, will share what differences CEO’s must make between a giant firm and a boutique firm in order to experience maximum accountability in lead conversion.   Steve will also be sharing some of his secrets he and his team have leveraged in using Internet and Social Networking for recruiting and developing population into more accountable lead converters.

Victor Lund - Founding Partner, WAV Group, can arguably be titled the “Forester Research of the real estate industry“ has conducted deep and detailed research in the area of brokerage business management, MLS interaction and many other very high profile studies, will be sharing his research and findings to further quantify the areas of improvement that can result in the highest return on investment for brokerage based Internet lead generation systems.  Victor will not only be sharing his knowledge of the needs of the industry, but he will also be providing our audience complementary white papers and research documentation on the subject.

Jan O’Brien, CEO, O’Brien Consulting, not only brings her 18 years of brokerage management experience to the panel, Jan’s background as an educator, Blackhawk helicopter pilot in the US Army and passionate real estate coach will provide our audience with the structural steps and procedures that brokerage leadership must embrace in order to achieve maximum results from their Internet marketing investment.  This includes technology adoption amongst the agent population along with comprehensive accountability among the sales management team.

Frederick Herot – Vice President of Marketing for REALTOR.com will be revealing online behavior patterns and search findings from the the worlds leading online site for real estate, that every broker will want to know about when embarking upon an Internet Marketing journey.   Frederick will also provide our audience with strategic steps in brokerages should take when leveraging relationships for online portals such as REALTOR.com to enhance the their lead capture and lead conversion.

As you can see, this will be a unique, power packed session with tremendous information that EVERY brokerage firm CEO and leader in the world should pay attention to if they want to dominate online.

The session will take place on Wednesday, June 9 from 1:30 – 2:30 P.M. at the Hilton Rye Town in Westchester County, New York.

This year’s Conference will also focus on Social Media and Mobile Strategies for both brokers and sales associates to help these professionals best meet the demands of today’s home buyers and sellers. There will also be a track dedicated specifically for brokers, and additional business development and marketing sessions.

For a complete list of sessions, visit http://rismedia.com/events/leadership-conference/sessions/.

Who Will Attend? Leaders of the real estate community, including Top 5 Members, other leading real estate sales associates, team leaders, leading brokerage owners, economists and a host of related industry visionaries from around the United States.

Register Now at http://events.rismedia.com!



Steve Hundley to Participate in Power Broker Forum at NAR Midyear

clock May 10, 2010 15:50 by author Steve Hundley, CEO

 

Steve Hundley, CEO of 1parkplace, and real estate marketing expert will be speaking at RISMedia’s 5th Annual Power Broker Forum on Thursday, May 13th, from 3:30-5:00 p.m. at the Marriott Wardman Park Hotel.  This year’s Forum will focus on Social Media On the Move; a panel discussion on the latest and hottest social media strategies.

 

This session will prove to attendees that effectively employed social media is not a destination or a journey, but a movement that is consistently changing—and one that brokers, agents and their companies will be required to participate in, in order to maximize potential.

 

At this years Power Broker Forum, attendees will:

  • Learn how successful real estate practitioners are already using social media.

  • Learn what they could be doing to more effectively utilize social media.

  • Take part in an interactive process to create a social networking experience in real time.

Other panelists include:

  • Sherry Chris, President & CEO, Better Homes and Gardens Real Estate LLC

  • John Lim, President & CEO, Mobile Card Cast

  • Greg Rand, Managing Partner, Better Homes and Gardens Rand Realty

  • Krisstina Wise, Principal, The Goodlife Team
  • Brendon Gray, EVP of eBusiness Development, RE/MAX Allegiance

A reception immediately follows, offering all attendees one-on-one face time with panelists, top brokers, agents, MLS executives and industry executives.

We look forward to seeing you there!



Mining for Google Gold: The Value of Keywords for Real Estate SEO

clock May 7, 2010 18:30 by author Steve Hundley, CEO

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Real Estate Marketing tip for Search Engine Optimization

How much traffic are you losing simply because you haven't discovered some surprising but powerful keywords to drive your site to the top of Google or because you are wasting your time and money on the wrong keywords?

Finding the obvious keywords for your website pages is simple. And finding related, high-demand and low-supply keywords which are powerful for your site isn't too hard.

Let 1parkplace help you analyze which words are fool’s gold and which ones are Google Gold. 1parkplace will give you a succinct report showing you how certain key words and phrases are ranked with Google users.

Top REALTORS across the US have already engaged 1parkplace to help them analyze, not only the importance of their key search words, terms and phrases; but also the competition they face for those rankings.

Request your FREE KEYWORD RANKING REPORT here.



The care and feeding of successful Real Estate Blogs

clock April 24, 2010 12:06 by author Steve Hundley, CEO

FREE Webinar – Wednesday April 28, 2010 – 10:00 Pacific / 1:00 Eastern

Care and Feeding of successful Real Estate Blogs

We know that you either have a real estate blog, want a blog or can not care less about real estate blogs...right now :-)Either way, blogging for real estate can definitely become a successful formula for your real estate marketing when done right. Yes, there is a right way and for sure there is a wrong way.

For those who can not care less about blogs READ THIS. You cannot afford to close your eyes to them, because they're simply the most explosive outbreak in the information and real estate marketing world since the Internet itself – ONLY WHEN DONE RIGHT. And they can help just about every real estate business -- including yours.

We will show how and why blogging is a great way to attract clients, build loyalty and educate your buyers and sellers.

In this one hour webinar workshop on Wednesday April 28, @ 10:00 AM Pacific Time/ 1:00 Eastern Time, Steve Hundley, CEO of 1parkplace and expert blog consultant will outline his personal and professional knowledge on successful blogging strategies. He has not only has developed one of the most powerful blogging platforms in America, his clients include some of the most successful brokerages, teams and REALTOR’s in the business.

Specifically the Care and Feeding of your successful Real Estate Blogs will cover:

  • How to determine your purpose and goals – This step is the most OVERLOOKED step for bloggers
  • Real Estate Blog planning road map – steps to success – even if you already started…
  • Real Estate Blogs comparison – there are several out there and they all have pluses and minuses
  • Real Estate Search Engine OptimizationREALTOR SEO tricks with listings and Real Estate Social Networking
  • How to rise to the TOP of GOOGLE with your BLOG – the right blog & plan will skyrocket
  • How to BLOG without lifting a finger – that’s right, you can now hire Real Estate Ghost Bloggers!
  • The anatomy of a blog post – dirty little secrets that Google won’t tell you
  • Real Estate Social Marketing Systems that tie in with with your REALTOR Blogs
  • How to generate high quality real estate leads from your blog
  • Last but not least is how to track, report and measure your results for consistent improvement

 

Sign up NOW, even if you are not able to make the date and you will receive a link to the recording afterwards.

Even though this is a webinar, we do have space limitations. Register ASAP. And tell a friend.

See you there!



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